Ruckus for American Express Community Stadium

Ruckus and The Cloud Provide a Smarter WiFi User Experience at American Express Community Stadium

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South Coast Football Club Brighton & Hove Albion Utilizes High-performance Network to Greatly Improve the User Experience and Keep Fans Reliably Connected

Last June 10, 2015, Ruckus Wireless, Inc. and The Cloud, a Sky company, has announced that the American Express Community Stadium (The AMEX) is providing an exceptional interactive user experience with the successful deployment of a Ruckus Smart WiFi network. For football club fans, as well as attendees of other events held at The AMEX, the new network provides spectators access to free, high-performance WiFi throughout the entire stadium.

CEO at Brighton and Hove Albion Football Club

Our fans want to get online–everything from catching up on scores to uploading videos from the stands. The ability to get online has become a big part of match day. For us, mobile is a great way of bringing the fans closer to the action and there’s an opportunity to expand on that in the future with competitions, games or other interactive tools. Having fast, free Internet across the ground is key to engaging with fans.

Paul Barber, CEO at Brighton and Hove Albion Football Club
Ruckus and The Cloud Provide a Smarter WiFi User Experience at American Express Community Stadium

Since deploying the Ruckus Smart WiFi infrastructure, The Cloud has reported that during a recent match they saw over 13,000 devices connect concurrently, consuming a staggering 600,000 minutes of online time and over 10,000 megabytes of data downloaded—more than twice the average match day use. “The network we’ve designed and deployed at The AMEX using Ruckus is a model for how to do WiFi right in high density environments. The RF design is spot on. It’s exactly what we predicted it would be. That’s the truth. I love the way this turned out,” concluded Susiaho.

Head of Edge Technologies for The Cloud

We have worked extensively with Ruckus and have previously deployed some 40,000 APs all over Europe, so we know the quality and effectiveness of its technology. We tested a dozen access points from different vendors, and it was simply no contest—Ruckus was the only one that was up for the job.

Sami Susiaho, Head of Edge Technologies for The Cloud

 

Source: (Ruckus)

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